HI-TRANSFER

Thinking of searching YouTube for a cooking recipe this holiday season? Want some videos to help you achieve that New Year’s fitness resolution? You’re in good company. Searches on YouTube for cooking recipes spike around the end of every year, and searches for fitness exercises spike just around the start of the new year.

We have partners who are doing amazing things with food and fitness, and to supercharge their careers, we created the YouTube Next Chef and the YouTube Next Trainer programs. We’d like to introduce you to the first class of partners who’ll be attending a 12-week course via Google+ Hangouts and receiving a $15,000 equipment and promotional package, all to help them share their passion for food or fitness on YouTube with you.

YouTube Next Chef
The partners of the YouTube Next Chef class include self-taught chefs, cookbook authors, former restaurant owners and more. Their culinary styles range from making a full meal with just one pot to vegan desserts to gourmet on a budget, and represent five countries around the world. These partners will be taught by the finest folks in culinary arts, including editors from CHOW.com, YouTube Partners like Rob Nixon, and industry experts like Lee Allison.



YouTube Next Trainer
If fitness is your goal, our YouTube Next Trainers are here to help. This international group can teach you exercises using city landscapes, fitness routines made for athletes, safe parkour training exercises, pilates made simple and more. Expect to see these partners get top tier training from our featured mentors Billy Blanks, YouTube Partners like DeStorm, and industry experts like Julie DelaBarre.



Stay tuned for weekly videos starting Nov 15 for YouTube Next Chef and Nov 23 for YouTube Next Trainer.

Austin Lau, YouTube Creator Programs, recently watched “The Coolest Extreme Skiing Dudes.”

Since launching the first YouTube NextUp, we’ve been working to supercharge the careers of partners from around the world, and now we’re expanding the program even further. Today we’re kicking off two new YouTube Next Creator Programs to highlight the stars of tomorrow on YouTube today: YouTube Next Chef and YouTube Next Trainer.

Each program will have sixteen participants who take part in a three month virtual class held on Google+ Hangouts. Our chefs and trainers will each receive an equipment kit worth more than $5,000, mentoring from industry leaders, filming and editing lessons and more than $10,000 worth of promotion on YouTube. Here’s more info on each and an introduction from our hosts.

YouTube Next Chef
Crafty in the kitchen? Love sharing your family’s recipes with the world? With YouTube Next Chef, you could be selected to learn filmmaking tailored to cooking videos. Shea Hess of Hungry in Brooklyn will be your host.



YouTube Next Trainer
Personal health comes in many forms, and we’re interested in your unique approach. From yoga to 100-yard sprints, this program will help you develop filmmaking talents specifically for fitness videos. Sarah Dussalt of SarahsFabChannel will be your host.



How to apply
Starting today through October 25, partners from Australia, Canada, India, Ireland, New Zealand, South Africa, the United Kingdom and the United States can apply at youtube.com/NextChef and youtube.com/NextTrainer, which also includes all rules and details.

We’ll be back on November 9 to introduce you to the selected chefs and trainers, as we keep working on ways to help YouTube Partners turn their passion into their career.

Austin Lau, YouTube Creator Programs, recently watched, “How To Peel a Head of Garlic in Less Than 10 Seconds.”