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Jumat, 16 Maret 2012
Infographic: YouTube Ad Blitz post-game report
From brewskies to Bradshaw and celebs to salsa, the 2012 Super Bowl brought millions of you from across the globe to YouTube's Ad Blitz channel to vote on your favorite commercials. When the final tallies came in, Ad Blitz saw more than 89 million views worldwide, and the day after the game, 26 percent of those came from outside the US.
The Ad Blitz team was so excited by all of you that participated, so to thank you we pulled together an infographic about the activity from the big game.
If you’re as inspired as we are by some of these commercials, check out more creative campaigns on YouTube to spark some ideas of your own.
Lexi Turpack, YouTube interactive programs analyst, recently watched ‘Vitalic - Poney Part 1.’
The Ad Blitz team was so excited by all of you that participated, so to thank you we pulled together an infographic about the activity from the big game.
If you’re as inspired as we are by some of these commercials, check out more creative campaigns on YouTube to spark some ideas of your own.
Lexi Turpack, YouTube interactive programs analyst, recently watched ‘Vitalic - Poney Part 1.’
Senin, 23 Januari 2012
NBC Sports and YouTube bring the Super Bowl XLVI ads to you with YouTube Ad Blitz
Super Bowl XLVI will be one of the biggest moments of the year for advertisers, commanding the attention of millions of Americans tuned in to watch the game. After the big plays on the field, you can join in on the action online with YouTube Ad Blitz — where you decide the best commercial of the game.
As the premier online gallery of Super Bowl commercials, YouTube Ad Blitz puts all the commercials in your hands, letting you view and vote on the top ads of the Super Bowl, whether you’re on a computer, mobile phone or tablet. This year, NBC Sports is the official partner for YouTube Ad Blitz, adding online promotion to its Super Bowl coverage.
Troy Ewanchyna, Vice President, Business Development & Digital Strategies, NBC Sports Group, noted, “YouTube’s Ad Blitz is the perfect platform for us to extend our online promotion for our coverage of Super Bowl XLVI. The post-game Ad Blitz and the next-day Google+ Hangout allow us to extend our coverage and continue to serve viewers even when the game has concluded.”
The Ad Blitz gallery will be hosted on NBCSports.com and the YouTube Ad Blitz Channel, where you can watch your favorite commercials after they’ve aired on NBC. Voting begins after the final whistle and will continue until Midnight ET on February 13. We’ll also host a Google+ Hangout after the game where you can chat face-to-face with an NBC celebrity. Stay tuned to our blog for details.
Let the ad game begin!
Suzie Reider, head of industry development, global video team, Google, recently watched “6 tips for an awesome football party - Super Bowl XLVI.”
As the premier online gallery of Super Bowl commercials, YouTube Ad Blitz puts all the commercials in your hands, letting you view and vote on the top ads of the Super Bowl, whether you’re on a computer, mobile phone or tablet. This year, NBC Sports is the official partner for YouTube Ad Blitz, adding online promotion to its Super Bowl coverage.
Troy Ewanchyna, Vice President, Business Development & Digital Strategies, NBC Sports Group, noted, “YouTube’s Ad Blitz is the perfect platform for us to extend our online promotion for our coverage of Super Bowl XLVI. The post-game Ad Blitz and the next-day Google+ Hangout allow us to extend our coverage and continue to serve viewers even when the game has concluded.”
The Ad Blitz gallery will be hosted on NBCSports.com and the YouTube Ad Blitz Channel, where you can watch your favorite commercials after they’ve aired on NBC. Voting begins after the final whistle and will continue until Midnight ET on February 13. We’ll also host a Google+ Hangout after the game where you can chat face-to-face with an NBC celebrity. Stay tuned to our blog for details.
Let the ad game begin!
Suzie Reider, head of industry development, global video team, Google, recently watched “6 tips for an awesome football party - Super Bowl XLVI.”
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